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Laura Baverman: Spiffy adds fifth city in move to create national car wash brand

Aug, 9 2017, 6:14 AM

When Spiffy launched its first app in 2014, it took 35 finger taps to order a car wash from your mobile device.

Today, it takes eight.

As the mobile on-demand car wash operator announces a major expansion into Dallas this month, those numbers are significant. They represent the painstaking time and engineering required to build a technology-enabled service that can scale around the nation and eventually, the world.

The goal of Spiffy, and really any service linked to technology, is to make some aspect of life as simple as possible. And according to the startup’s serial entrepreneur CEO Scot Wingo, “If we’re trying to make your life simpler, then we should be working on that all the time.”

The constant improvements in customer and user experience, combined with expansion into new cities, is happening since Spiffy landed its first institutional capital earlier this year. Armed with $5 million from investors like Bull City Venture Partners, Idea Fund Partners and Industry Ventures, the company has streamlined the technology that powers its car washing service, while focusing on three key expansion opportunities.

There's much more to the story. Read it all at:

https://www.exitevent.com/2017/08/spiffy-adds-fifth-city-in-move-to-create-national-car-wash-brand/





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